Alcohol Advertising in Sports is a Threat without Control in Cambodia

The most popular sport in Cambodia nowadays is volleyball, followed by football. These sports are not just exercises, but also entertainment. Sport is accessible for people at every age. Cambodians buy tickets to have fun with the games, chatting, and cheering. During the amusing activity, alcohol advertisements are promoted. They appear on billboards or television. At least, people receive products’ information subconsciously.

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